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Friday, September 28, 2012

Utah Districts Looking To Bus Ad Revenues

The Salt Lake (UT) Tribune (9/27, Schencker) reports that the school district in Jordan, Utah, made some $35,000 in ad revenues during the first six months of allowing advertisements on its school buses, noting that this "has piqued interest among other Utah school leaders, who may soon sell advertising for their buses too." The article notes that under a new law in the state allowing such ads, their revenue must go to transportation costs, and there are certain content restrictions.

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